Features

Create
  • Create your campaign in any one of 3 ways:
    • From scratch
    • Using a free template design from our library
    • Importing your pre designed HTML template
  • Re-use previously sent campaigns
  • WYSIWYG visual editor to create your HTML emails and multipart text equivalent
  • Easily create your campaigns using 'Point and Click' technology
  • Effortlessly upload your campaigns into the system
  • Link through to websites at the touch of a button
  • Personalise emails with any data you import
  • Template library of professionally designed templates
  • Built-in Spam Checker to allow you to check your emails before transmission
  • Organise all of your images in folders
  • Add a Refer-a-Friend link at the touch of a button
  • Automatic HTML code validation
  • Link checker which automatically validates the links within your email
  • Keyword editor allowing you to add or change keywords on the links within your email
  • Dynamic Content using wizard interface
Data Management
  • Data cleanse, merge and purge on upload, including hard bouncebacks, incorrectly formatted, unsubscribed and suppressed email addresses
  • Amend contact details directly online
  • Automatic bounce handling
  • Automatic unsubscribe handling
  • Bounce management to set your own tolerance levels
  • Customisable data fields to store any recipient data
  • Online sign-up forms allowing users to subscribe to your mailing list
  • Unsubscribe code allowing users to unsubscribe on your website
  • Unlimited data storage
  • Unlimited mailing lists
  • Suppression list management, bulk import all of your previous unsubscribe information
  • API access - connect to your in-house database allowing you to:
    • Create address books
    • Add and remove addresses
    • Empty an address book
    • Get user data
    • Update a recipient's details
    • Get an address book
    • Send a campaign
    • Form API
    • Retrieve unsubscribe information
Send
  • Emails can be sent from your companydomain.com or from an address of your choice
  • Free test sends
  • Multipart delivery - HTML or Text emails delivered as required
  • Schedule campaigns to be sent in the future
  • Re-send a previously sent campaign to a new user
  • Automatically de-dupe address books on sending
  • All emails sent from our secure servers
  • Whitelisted with major ISPs
  • Inbox preview in email clients
  • Certified email via Goodmail
  • White list option allowing your recipients to add your newsletter 'from' address to their safe list
Track
  • Full online reporting including:
    • Delivery and open rates by time and date
      • By HTML and Text
    • Links clicked
      • By link and by keyword
    • Forwards
    • Replies
    • Hard and soft bounces and unsubscribes
    • Detailed analytics on individual basis
  • Create unlimited refined lists of actions taken after a campaign has been sent
  • Easily export the reporting stats to generate targeted lists, filter by keyword/area of interests
  • Generate "Hot Prospects" reports to target your lists further
  • Time stamped reports to allow you to respond to your recipients at the optimum time
  • Send overview reports via email to up to 5 colleagues
  • Overlay report allowing you to see the hot spots in your campaign
  • Onsite tracking to allow you to follow the recipient's path through your website
  • ROI tool to measure the true success of each campaign, tracking the number of sales and downloads
  • Compare reports of multiple campaigns
Account Management
  • Immediate set-up
  • UK-based which means we can help you during office hours
  • Multiple user accounts
  • User access with defined permissions for better workflow
  • Mac and PC compatible
  • Dedicated support team
  • Agency Accounts available on request
Help + Support
  • Full online instructions
  • Frequently Asked Questions
  • Telephone support
  • Email support
 
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CONTACT US
We are here to help. If you have any questions regarding MailCentral, campaign strategy or designing email creative, please call an advisor on +44 (0) 161 923 0235.

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Latest clients

Aquarium Software Ltd.
Brunel Franklin & Company Ltd.
Conkers Claims
Frontiers
Home Advertising
Interior Plantscapes
JJB Sports
Lifestyle Blinds
Morrisons Supermarket PLC
Oil & Gas Job Search
Pyramid.com
Syklo
The Jewellery Channel